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Privacy & Cookie Policy

Privacy & Cookie Policy

This Privacy and Cookie Policy applies to information collected and processed via the www.aura.fashion website and associated Website customer service channels. We take your privacy very seriously and therefore want you to know how your data is collected, used, shared and stored.

By visiting the Website or supplying information through its associated customer service channels, you are consenting to the practices described in this Privacy and Cookie Policy and our Website Terms and Conditions. Please note that our Privacy & Cookie Policy is updated from time to time and that you will be bound by the most recent update of the policy appearing on our Website. It is therefore your responsibility to continue to check our Privacy and Cookie Policy for updates.

Information We May Collect

We (and our authorized service providers) collect information supplied by you via the Website, other websites operated by us or any of our Website customer service channels including without limitation on the phone, via email, during Personal Shopping visits. We and such service providers also collect information when you visit our Website, other websites operated by us or from third parties authorized to share your information with us. We and our authorized service providers may collect some of this information even if you are not a registered user or do not place an Order. This information may include:

  • Contact and personal details such as: name, delivery address, phone number, email address, billing and payment information.
  • Website statistical information such as: your location, the URL you use to access the Website, browser or device type/unique fingerprint, your computer’s IP address and domain type, which pages you visited, search terms you entered, items you clicked on
  • Transactional information such as: Orders you placed, items you purchased, date and time of Order as well as Orders you decided not to complete or items you placed in your basket and discarded, preferences you have indicated to us, requested personalization of items
  • Information from third parties such as: couriers, payment providers or through the Amber Program
  • Information you supply to us via online or offline surveys, competitions or product registration

Please note that your full payment card details are captured only for the purposes of processing your transaction and are not stored, sold or rented by us. Your full payment card details are not available to our staff. All card transactions are managed by trusted, certified and legally authorized partners who are responsible for ensuring that your payment details remain secure during the payment process.

Where you provide the information of a third party to us, you are confirming that you have their consent to do so.

Cookies

Our Website uses first party cookies (very small files that are sent by us to your computer or other access device) and other similar technologies which we can access when you visit our Website in the future. We may also use third party cookies.

There are five types of cookies:

Website Functionality Cookies

These cookies enable you to browse the Website and use our features such as shopping baskets

Website Analytics Cookies

We use these cookies to measure and analyse how our customers use the Website. This allows us to continuously improve our Website and your shopping experience.

Customer Preference Cookies

When browsing or shopping online, the Website will remember your preferences (for example your user name, language or location). This makes your browsing experience simpler, easier and more personal to you.

Targeting or Advertising Cookies

These cookies are used to deliver adverts relevant to you. In addition, they limit the number of times you see an advertisement, as well as helping us measure the effectiveness of our advertising campaigns. To personalise your shopping experience, we are also using advanced technology without cookies to provide you with a safe and personal experience.

Third-Party Service Provider Cookies

We may work with third party companies whom we authorize to place third-party cookies, web beacons, or similar technologies for storing information on the Website. These service providers help us to provide you with a better, faster, and safer experience. These service providers may use these technologies in the ways described above and in addition may help us and you to avoid fraud.

By using our Website you agree that we and they can place these types of cookies on your device and access them whenever you visit the Website or other websites operated by us.

If you want to delete any cookies that are already on your computer, please refer to the help and support area on your internet browser for instructions on how to locate the file or directory that stores cookies. Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our Website.